Colorado’s Premier Marathon, the Denver Marathon, Half Marathon and ING Relay just took it up a notch. Today it announced the re-branding of this event to align with the Competitor Group’s Rock ‘n’ Roll Marathon Series for 2010. But that doesn’t mean this year won’t be the biggest to date. There will be live race coverage from the Start/Finish line with updates from media spotters on course.
You can follow mile splits for the Men’s and Women’s Half-Marathon race on twitter.com/@mapmyrun.
Olympian Alan Culpepper will be doing color commentary and there will be 3 bands on course, 1 at each of the city’s parks aligned with the ING Relay transition stations. At the finish line, a giant Jumbo-Tron has been brought in to feature a live finish line feed. After the race, finishers will be able to relax to the sounds of Opie Gone Bad.
“Denver is an outstanding destination to run a marathon and we are excited to offer runners a flat, scenic course set against the backdrop of the breathtaking Rocky Mountains that give Colorado its gorgeous panoramas,”
Denver, CO – October 16, 2009 –The Competitor Group (CGI) today announced that the Rock ‘n’ Roll Marathon Series will officially add the Denver Marathon to its schedule of races for next year. The event, which will celebrate its fourth running this Sunday, October 18, 2009, will host the Rock ‘n’ Roll Denver Marathon, ½ Marathon and the ING Marathon Relay in the fall of 2010.
“Denver is an outstanding destination to run a marathon and we are excited to offer runners a flat, scenic course set against the backdrop of the breathtaking Rocky Mountains that give Colorado its gorgeous panoramas,” said Peter Englehart, President and CEO of CGI. “The Rock ‘n’ Roll format will help this event increase its visibility on a national scale and attract participants from across the U.S. and abroad.”
The largest marathon in the state of Colorado, the race is known as the premier distance running event in the Rocky Mountain Region. The marathon was founded four years ago by several people including CGI’s Anton Villatoro, who saw an opportunity based on the fact that Denver has one of the largest numbers of runners per capita of any city in the U.S. The event provides participants with a unique running tour of the city and last year was named one of 10 “Marathons You Should Do in 2008” by Runner’s World magazine.
“We are very excited that the Rock ‘n’ Roll Marathon is coming to Denver,” said Richard Scharf, President of VISIT DENVER, The Convention & Visitors Bureau. “Denver is the perfect city to be hosting the Marathon, with 300 days of sunshine, a great love of sports and outdoor activities, world-class cultural offerings, and natural beauty from the Rocky Mountains backdrop. We look forward to welcoming thousands of runners from around the world next fall.”
The Rock ‘n’ Roll Marathon Series, which began in San Diego in 1998, is organized by CGI and held in markets across the nation including Phoenix, Seattle, Chicago, Philadelphia and San Antonio. The series of marathons and half-marathons will attract over 300,000 participants nationwide, and by incorporating the Denver event in 2010, more participants will travel from outside of the Rocky Mountain Region for the race, increasing the event’s annual economic impact for the City of Denver.
“Denver has always been a great city for sporting events and our community consistently shows its support to professional and amateur athletes alike,” said KieAnn Brownell, President of Denver Sports. “We are very pleased to bring this premier event to Denver and we consider this another example of the positive economic impact world class sports events can create for a city and its surrounding communities.”
With the addition of the Denver event, there will now be 13 Rock ‘n’ Roll Marathons and Half Marathons in 2010. Each event creates a running block party with live bands performing at every mile, cheerleaders encouraging runners throughout the race, themed water stations, and a post-event concert featuring a headlining act. The events’ festive atmospheres, which combine entertainment and running, all maintain the unique aspects of the regions in which they are held.
The 2010 event will utilize the existing race course that begins in front of the State Capitol, and travels past many of Denver’s major landmarks including the Denver Public Library, Art Museum, Larimer Square, the Pepsi Center, Union Station and Coors Field, as well as City, Cheesman and Washington Parks. The course has little to no elevation change and is certified by USA Track & Field as a qualifier for the Boston Marathon.
“This is wonderful news for Downtown Denver,” said Tami Door, President & CEO of the Downtown Denver Partnership. “As one of the healthiest cities in the nation, we are proud to support this kind of activity and a population of people who value wellness. Downtown Denver will make a beautiful landscape for the event and is positioned well to accompany this influx of people.”
The 2009 Denver Marathon event weekend kicks off with a free two-day Target Health & Fitness Expo at the Colorado Convention Center on Friday, October 16 and Saturday, October 17. The Expo, where all participants pick up their race number, t-shirt and goodie bag, will feature up to 100 exhibitors with samples, the latest in running gear and sports apparel, as well as a full schedule of interactive clinics. Race registration for both Sunday’s marathon and half-marathon races is available at the Expo.
For more information about the Rock ‘n’ Roll Denver Marathon, please visit www.runrocknroll.com .
About The Competitor Group
Competitor Group, Inc., headquartered in San Diego, CA, is a leading endurance media and event entertainment company dedicated to promoting the sports of running, cycling and triathlons. CGI owns and operates 32 national events delivering more than 300,000 professional and amateur participants in 2010. CGI publishes four magazine titles with a combined monthly circulation of over 800,000 and has recently launched an online endurance community at www.competitor.com. Further information about Competitor and its media properties can be found at www.cgimediakit.com .